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Market research proposal example pdf

May 28, 2018

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Major Opportunities for Household Insurance Market in U.K. Leads to Growth Rate at CAGR of 0.8% by 2020

Major Opportunities for Household Insurance Market in U.K. Leads to Growth Rate at CAGR of 0.8% by 2020


Usually, researches need to be carried out for education or business purposes. Often these are handed over to research agencies to ease out the complexity of the work. However, to ensure confidentiality, most people prefer to sign up a research proposal to avoid the possibility of any kind of confusion in the future. A research Business Proposal Template usually consists of all important clauses like the remuneration paid, the kind of information required, confidentiality needs etc.

Market Research Proposal Template


Business Proposal Template


Project Proposal Template


Simple Proposal Template


Scientific Research Proposal Template

reseach proposal for phd


File Format

Size: 29 KB


Companies involved in technical developments are always on the lookout for new scientific ideas. This research work is often handed over to an external agency. To ensure that all the research criteria are carried out smoothly, the company gets into an understanding with the research team. A scientific research proposal template consists of all the important segments that are a requisite in such dealings.

PhD Research Proposal Template

reseach proposal forhigher degree


File Format

Size: 162 KB


People working on their PhD have to submit a very unique report about any given topic. Thus, they need to carry out extensive research. They can always take the help of an external agency for this. By signing a PhD research proposal, the person concerned can be assured that all the information remains confidential. Using a template for this can definitely help in saving time.

Business Research Proposal Template

short research proposal


File Format

Size: 14 KB


Before starting a business, a person needs to study the market and find out what would really work. Many aspiring entrepreneurs usually engage a research agency for this. However, to legalize the whole process, an understanding is signed. A business research proposal consists of all the important segments that form an integral part of such documents.

Marketing Research Proposal Template

marketing research proposal template


File Format

Size: 22 KB


An organization needs to be on its toes when it comes to marketing its products and coming up with new strategies. For this, extensive research is required. If the company delegates this work to another agency, it needs to sign in a marketing research proposal to ensure that both the parties adhere to all the rules and terms of the deal.

Research Paper Proposal Template

reseach proposal for a research degree


File Format

Size: 62 KB


Uses of Research Proposal Template

Benefits of Research Proposal Template

How to Write a Research Proposal?

Before writing the proposal, it would be a good idea to consult both the parties concerned to understand their needs and preferences. Make sure to add all the important clauses and terms which the parties Grant Proposal Templates should adhere to. Break the content into smaller paragraphs, as makes the document more readable.

We have a number of research proposal templates to choose from. These can be easily customized to meet your needs. In case, you want us to make any changes to these, feel free to contact us with your requirement. Available in both PDF and Word format, these are compatible with all operating systems.

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Marketing Research Proposal Template


Prepared By [YOUR NAME]

PandaTip: Many people who create marketing research proposals like to use an attractive and eye-catching cover page. PandaDoc is one option for giving your research proposal a polished look.


PandaTip: Here you can provide a brief summary of the purpose of the marketing research proposal, including who it is prepared for and if it was a commissioned research scheme.


PandaTip: This section should include the primary goals of the marketing research and the specific objectives of the project. You should explain the value of the research you hope to perform, showing why the proposal should be approved and what positive gains and useful results the research will produce.


PandaTip: This section goes hand-in-hand with the aims and objectives section, but should focus more in depth on the background circumstances which indicate a need for the specific market research project proposed. While aims and objectives describe the specific outcomes the research will produce, the framework analysis section should demonstrate the scope of these outcomes from a practical standpoint. The framework analysis should include information from existing sources (the current body of knowledge) regarding the specific topic to be researched. You can then demonstrate the specific need for your proposed research plan.

*Both these sections. but particularly framework analysis, would benefit from the inclusion of applicable statistics and/or graphs and charts.


PandaTip: Generally using only a few sentences, the hypothesis of the research project states what the expected or speculated outcome of the research is likely to be.


PandaTip: Use this section of the marketing research proposal to thoroughly describe all data collection methods which will be utilized in your research. The overall strategy can be addressed, as well as the individual data collection methods. For market research, these often include methods such as focus groups, surveys, social networking research, or in-home tests. Be specific about each method. For example, if your research  includes the collection of surveys, specify in this section precisely how those surveys will be conducted (via phone, email, mail, etc.), what demographics will be sampled, and what the format will look like. The more detailed you can be in this section, the better likelihood that your proposal will be accepted.


PandaTip: Use this section to discuss the merits of your research methods. Describe the implications of each method of data collection, and explain the methodology you will use to interpret the data. Discuss the means of evaluating the collected data.


PandaTip: This practical section should detail the timeline that the research will follow. Again, specifics are helpful in getting your proposal approved. Give a brief, but realistic budget projection for your proposed project.


PandaTip: Ethical considerations are very important in all types of research. Use this section to delineate  the ways in which the research will abide by an ethical code in method and practice. Among other possibilities, address factors such as confidentiality, data security, privacy, and consent of research participants.


PandaTip: This section can remain somewhat brief. Here, you can concede any potential or probable limitations of your research methods.


PandaTip: Although you have already addressed the likely outcomes of your findings previously in this research proposal, in this section you can expand upon the implications and potential benefits of your intended findings.

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